business for business internet marketing training & consultancy
now viewing: business for business > website strategy > website diagnostic review
>
website diagnostic review
Independent, unbiased expert advice, telling you the truth about the current state of your website. A website diagnostic review will help you to identify the areas of your website that are not working for your business. Based on validated research and industry standards, we identify problems and prioritise actions thereby helping you to get the quickest and most effective returns.
The consultants use their extensive knowledge and experience together with appropriate diagnostic tools to offer answers and actionable recommendations.
The reviews are great for:
-
identifying what you are doing right
-
Finding out where you need to focus your attention or priority
-
helping you to focus on your customers and how your website serves them
-
planning: where to go from here, what to do next to improve your website
Your website diagnostic review covers two key areas
The user experience
In this part we look at the way the user is guided through the site and the problems they may encounter as they look for the information they seek and how they engage with the company. We look at conventions, Information architecture and ease of use. We also look at the language and the way it is presented to the viewer. There are a number of tests which we carry out and the final report contains the prioritised list of action points that need to be carried out to resolve any issues.
Finding the site
This review looks at the optimisation of the site for search engines and the target customer. We evaluate the keywords currently being used and check the ranking of the site in search engines for those keywords. We also look at the site page by page to see if they have included all the necessary elements for good optimisation. Again the final report will contain the prioritised list of action points that need to be carried out to resolve the issues.
The website diagnostic review is charged at £950 per site. Sites with extensive e-commerce and user registration, or business systems integration are extra. Contact us to find out more and book your website diagnostic review.
A FAST TRACK diagnostic review is also available, this will cover most of the primary issues that may be preventing your website working for your business.
website design brief development
website optimisation & promotion
NEW workshops & seminars for 2008
© businessforbusiness 2008
Business for Business TRAINING Ltd registered in England and Wales 06225488 unit 14 seaway parade baglan energy park port talbot sa127br 08450 550510