Search engine marketing agency for SEM consultancy services and SEM advice

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Internet Marketing Author, International Business Speaker and Managing Director of Business for Business Internet Marketing on:

INTERNET MARKETING
How to Get a Website that
Works for Your Business
by Nigel T Packer
ISBN 978-0-7160-3020-1

order online NOW

Search Engine Marketing

In the fast moving world of the internet, it seems that every week, let alone every year we see a new service that is described as the latest must-have to get increased traffic to your website and grow your business.

But does more traffic means more business? Not necessarily.

Why invest in website promotion?

When you buy a car, you realise that it just doesn't stop there. You realise that you will need to have it serviced regularly, to pay for tax and insurance, to put petrol in or it won't be going anywhere. A website is just the same, it needs to be maintained, to be nurtured and fed with content and to be promoted so that potential customers can find it and engage with it when they do.

How do I get more visitors to my website?

There are numerous methods of promotion each often claiming to be the best. Research shows that no one-size fits all, and establishing the most effective website promotion methods for your website and your business is not so simple as jumping on the latest band-wagon.

There is no simple answer to the best form of website promotion it all depends on a number of factors. What is your product or service, who are your customers and what are you delivery capacities. Getting website promotion right is all about planning, preparation and delivery.

By understanding your customers and your products your website promotional plan can be developed to exploit the best of all media.

Online promotion strategy

Planning your online website promotion strategy will ensure a higher degree of success. An obvious statement to make but how many of us think about the process and elements that we will use to achieve online growth for our business when setting out on this road.

Search engine optimisation

The search engine optimisation of your website is a given part of any online promotion strategy. If you have made the investment into your website for your business then why not make it easier for your potential customers to find your products and services in the search engines. This is where over 75% of your new customers will come from.

By telephone 01639 820 984

email info@businessforbusiness.co.uk

Please note all prices are subject to VAT at the current rate

"maximise customer searches"

"My company's new site has now been live two weeks, in that time we have generated many good quality appointments from the site as a result of having good ranking positions on the search engines for our keyword combinations.

The business we have wrote [sic] from the site in the last two weeks is more than we had achieved in the previous 3 years on our original site.

As well as using your skills to write the code for the site to maximise customer searches, your ability to ask the questions that matter most to customers & then intelligently drop those questions in to the content of the site has given us a product that has increased our profile more than any public relations campaign would.

I would have no hesitation in recommending your services in the future ..."

Simon Steward, Anglia Roofline

See more client testimonials >>

PRICES

Consultancy rates:

£500 per day or £100 per hour +vat.

A planned, proposed and costed project or pay-as-you-go as and when you need our support.

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