Planning the development of your New Business Website training course

Starting a new business or planning a new website for your business – and want to get it right this time? Make sure that your new business website is a benefit not a liability.

This full-day workshop will help you to understand how taking a strategic approach to the planning and development of YOUR website will benefit your business or organisation and enable you to ensure the best possible return on your investment.

Note that this is not another workshop for the technologically inclined or initiated, this is about business, YOUR business and how to get the best return on your investment of resources. Delivered in a straightforward way, using non-technical language, full of insights and real-world observations, practical techniques and actionable strategies.

Who should attend?

This workshop is for businesses or organisations who:

Are planning to develop and implement a website whether for the first time, or to replace a previous website

Essential Learning for:

Also useful for:

Web designers who may be new to the industry and have little or no experience in business, marketing or project planning

Workshop Aims

These sessions aim to enlighten and empower the delegate to get the best from their new website in a straightforward non-technical way.

Covering a broad range of topics this workshop provides an overview of the website design and development process from the viewpoint of the business with an emphasis on marketing the business on the internet. It focuses on strategic planning as key to ensuring effective outcomes, understanding the processes involved and commitment to project planning and management.

Objectives – what you will learn in this workshop
Delegates will understand, gain insights into, or be able to prepare:

Where are we now?
Setting achievable website objectives to meet business goals
What is possible? Or more importantly, what is practical
Who is the website for anyway? Understanding customers’ needs and online behaviour
What are your competitors up to? How to find out and what to do with the information
Finding a web developer, that you can work with
How much should this cost … or … you get what you pay for
The web development contract, making sure that you get what you expect
Communicating effectively with your web developer
Project management and planning for updates

Prerequisites – what skills or experience should you already possess

It is not assumed that the delegates have any prior knowledge of website development or internet marketing, but will have used the internet and be familiar with their company’s or organisation’s function.

Format – what type of course?

This course is normally delivered as a full day workshop (usually 9.30am to 4.30pm including breaks) to small groups (max 20). There will be lots of opportunities to discuss, question and share experiences as well as some practical activities.

Location – where is the course held?

These sessions are delivered on a regular basis at our premises to small groups, (we limit the courses to 6 delegates at our premises so you have the advantage of learning in a small group), or they can be presented at any suitable venue convenient to you if you require a private session for your business or organisation.

Training providers and Training departments

This course can also be delivered as a a private workshop for your business or organisation, or as a seminar or series of seminars to larger groups and is ideal for business clubs, membership organisations and professional bodies providing CPD.

Contact us to arrange a private session for your team on 08450 550 510 or 01639 820984 or email on training@businessforbusiness.co.uk

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