INTERNET MARKETING
How to Get a Website that Works for Your Business

by Nigel T. Packer  Published by: Constable & Robinson

Available 28th August 2008 in all good bookshops and online retailers

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INTERNET MARKETING: How to Get a Website that Works for Your Business - book cover

Promote Your Business Online and Maximise Your Sales

Over 90 per cent of the websites set up by UK businesses don’t fulfil the expectations of their business owners and don’t provide the services their customers want!  Is your website one of these?  How can you tell?  Do you have a website but are unhappy with its performance?  Do you need a new website that will work for your business?

Nigel T. Packer takes a straightforward approach, using non-technical language. Full of insights and real-world observations, practical techniques and actionable strategies, his book focuses on business – your business.

Discover how to:

  • Define the type of website your business really needs

  • Understand what your customers want from your website

  • Help bring customers to your site through search engines

  • Find the right web developers for your needs

  • Communicate effectively with them

  • Test your website thoroughly before it goes live!

Follow this strategic approach and successfully promote your business and its products or services on the internet.

ISBN: 978-0-7160-3020-1           £9.99

 

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    Published by:
Constable & Robinson Ltd.
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162 Fulham Palace Road
London W6 9ER
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